Sally Asher



New Orleans based author and photographer Sally Asher has two master’s degrees from Tulane University in English and Liberal Arts (with a concentration in history). She is the author of Hope & New Orleans: A History of Crescent City Street Names, Stories from the St. Louis Cemeteries of New Orleans,and the children’s books The Mermaids of New Orleans and The Mermaids’ Night Before Christmas. Asher’s book about Prohibition in New Orleans will be published by LSU Press in 2020.



9 a.m. to 9:30 a.m.
Children’s Author Tent 1
Book Talk
The Mermaids' Night Before Christmas

9:45 a.m. to 10:30 a.m.
Barnes & Noble Bookselling Tent
Book Signing


The Mermaids' Night Before Christmas

Santa's cousin Calliope and her team of mermaid and sea life helpers prepare and deliver gifts to little mermaids around the world.


Book-loving volunteers are essential to the Louisiana Book Festival's success. Whether it's escorting authors, guiding visitors, selling refreshments, working with children in the Young Readers Pavilion or other fun and rewarding assignments, the Louisiana Book Festival wants you to join the volunteer team.

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